Angelcare Digital

Performance Creative

Role: Acting Creative Director – Owned the full concept-to-delivery process for the portfolio. Led a cross-functional team of copywriters, designers, and editors and partnered with agency leadership to pitch annual campaigns in-person to the client.

Client: Angelcare Group / The Genie Family
Markets: USA, Canada, Mexico
Channels: Full-funnel digital strategy and execution, including Paid Social, PMAX, Programmatic Display (TTD), UGC, + Copy